[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.streal.sk\/prve-kroky-pri-zakladani-e-shopu\/#Article","mainEntityOfPage":"https:\/\/www.streal.sk\/prve-kroky-pri-zakladani-e-shopu\/","headline":"Prv\u00e9 kroky pri zakl …","name":"Prv\u00e9 kroky pri zakl …","description":"Pred t\u00fdm, ako svoj e-shop vypust\u00edte do sveta, sa ubezpe\u010dte v tom, \u017ee je na \u0148om v\u0161etko TIP TOP. Hovor\u00edm v\u00e1m to na z\u00e1klade vlastnej sk\u00fasenosti. Ke\u010f toti\u017e na \u013eud\u00ed urob\u00edte zl\u00fd dojem raz, negat\u00edvnej n\u00e1lepky sa zbav\u00edte u\u017e len ve\u013emi \u0165a\u017eko. Prv\u00fd dojem, trval\u00fd dojem Najprv v\u00e1m vysvetl\u00edm, v \u010dom presne spo\u010d\u00edvala chyba, ktorej […]","datePublished":"2019-10-14","dateModified":"2023-12-27","author":{"@type":"Person","@id":"https:\/\/www.streal.sk\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.streal.sk\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4006af731f458a56e90e1a4ecbb37f08f11b51b80cb9267b6a6e5547922ff49d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4006af731f458a56e90e1a4ecbb37f08f11b51b80cb9267b6a6e5547922ff49d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"streal.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.streal.sk\/wp-content\/uploads\/img_a310786_w16561_t1584009353.jpg","url":"https:\/\/www.streal.sk\/wp-content\/uploads\/img_a310786_w16561_t1584009353.jpg","height":0,"width":0},"url":"https:\/\/www.streal.sk\/prve-kroky-pri-zakladani-e-shopu\/","about":["Produkty"],"wordCount":420,"articleBody":" Pred t\u00fdm, ako svoj e-shop vypust\u00edte do sveta, sa ubezpe\u010dte v tom, \u017ee je na \u0148om v\u0161etko TIP TOP. Hovor\u00edm v\u00e1m to na z\u00e1klade vlastnej sk\u00fasenosti. Ke\u010f toti\u017e na \u013eud\u00ed urob\u00edte zl\u00fd dojem raz, negat\u00edvnej n\u00e1lepky sa zbav\u00edte u\u017e len ve\u013emi \u0165a\u017eko. Prv\u00fd dojem, trval\u00fd dojem  Najprv v\u00e1m vysvetl\u00edm, v \u010dom presne spo\u010d\u00edvala chyba, ktorej som sa pri zakladan\u00ed e-shopu dopustila ja. T\u00fdchto p\u00e1r drobnost\u00ed sa nakoniec zapr\u00ed\u010dinili o to, \u017ee som musela online obchod zru\u0161i\u0165 a za\u010da\u0165, ako sa hovor\u00ed, od podlahy. Zaplatila som si dom\u00e9nu a webhosting a zalo\u017eila mail. Mail sa volal inak ako str\u00e1nka, str\u00e1nka inak ako zna\u010dka. V tomto pr\u00edpade v podstate ne\u0161lo o dojem, ale o tot\u00e1lny chaos. Nediv\u00edm sa, \u017ee obchod nemal ani len n\u00e1v\u0161tevnos\u0165, kde to e\u0161te nejak\u00fd predaj. \u013dudia museli by\u0165 zm\u00e4ten\u00ed, preto\u017ee neraz som bola aj ja. Pri zakladan\u00ed online obchodu teda myslite na to, aby malo v\u0161etko rovnak\u00fd a zrozumite\u013en\u00fd n\u00e1zov. Inak povedan\u00e9, aby sa na \u0148om \u013eu\u010fom jednoducho orientovalo a nemuseli p\u00e1tra\u0165 po tom, kde sa to vlastne ocitli. Druh\u00e1 vec, ktor\u00fa som podcenila naozaj par\u00e1dne, bola SEO optimaliz\u00e1cia. Hovorila som si, \u017ee nie\u010do tak\u00e9 nepotrebujem a ak by som aj jedn\u00e9ho d\u0148a pri\u0161la na to, \u017ee potrebujem, tak to budem rie\u0161i\u0165 nesk\u00f4r. Nie, nie a e\u0161te raz nie! SEO optimaliz\u00e1ciu rie\u0161te v tom istom momente, ako si zaplat\u00edte za webhosting, mo\u017eno aj sk\u00f4r. Je d\u00f4le\u017eit\u00e9, aby boli va\u0161e str\u00e1nky u\u017e prvopo\u010diatku nastaven\u00e9 spr\u00e1vne, a to ako pre \u013eud\u00ed, tak pre internetov\u00e9 vyh\u013ead\u00e1va\u010de. Teraz sa vr\u00e1\u0165me k tomu dojmu. Internetov\u00fd obchod mus\u00ed by\u0165 preh\u013eadn\u00fd a vyzera\u0165 \u0161ik. Viete ak\u00e1 ve\u013ek\u00e1 \u0161koda je to, \u017ee niekto do v\u00e1\u0161ho obchodu zav\u00edta, no nepreh\u013eadnos\u0165 a otrasn\u00fd dizajn ho odrad\u00ed a ihne\u010f od\u00edde? Ke\u010f u\u017e z\u00e1kazn\u00edka strat\u00edte raz, strat\u00edte ho natrvalo. Prv\u00fd dojem je v tomto smere proste rozhoduj\u00facim \u010dinite\u013eom, ktor\u00fd naozaj nepodce\u0148ujte. V\u0161etko to, \u010do som nap\u00edsala, berte pri zakladan\u00ed online obchodu do \u00favahy. Najprv vyrie\u0161te dizajn, SEO a preh\u013eadnos\u0165 a a\u017e potom za\u010dnite s nahr\u00e1van\u00edm v\u00e1\u0161ho tovaru a propag\u00e1ciou str\u00e1nok.                                                                                                                                                                                                                                                                                                                                                                                         4\/5 - (11 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Prv\u00e9 kroky pri zakl …","item":"https:\/\/www.streal.sk\/prve-kroky-pri-zakladani-e-shopu\/#breadcrumbitem"}]}]